Ballmer: Microsoft Surface tablet production is forced by Apple
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posted @ 2014年8月12日 09:59
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According to foreign media reports on December 18, Microsoft CEO Steve & bull; Ballmer recently said in an interview that the reason why Microsoft Surface tablet production is for their own company to better compete with Apple.
Ballmer with surface
Ballmer also said that although Microsoft's hardware production decisions, so that the interests of the Windows device manufacturer's been compromised, but as smart phones and tablet computers become more and more important hardware devices, Microsoft's decision for themselves won development.
Ballmer said that Microsoft is to get past the main revenue through the Windows operating system and Office software and other software. He believes that the technology companies, the ability to develop new business is very important, Microsoft is adapting to the changing environment. But obviously, Microsoft still has not released enough competitive products, and therefore accounted for under the wind and carrying Apple's iOS and Android smart phones and tablet PCs contest in.
When it comes to Surface tablet computer, Ballmer said the product is equivalent to a stake, and Microsoft must gamble. He explained that being in competition with Apple, the contest is Microsoft's high-end devices weakness, because Windows device manufacturers to invest in high-end equipment is quite weak. In Ballmer seems, Surface tablet computer that allows users to work more efficient, while Microsoft's software is also able to provide users with joy.
It is reported that the new Surface2 and SurfacePro2 selling tablet after the listing, in addition, sales WindowsPhone equipment is gradually improving, it is apparent that Microsoft's efforts seem to win rewards.
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